History
Seven generations of passionate entrepreneurs.1805
1st activity: coachbuilding and wheelwrighting
Jean-Joseph D'Ieteren begins working as a coach-builder. He will be located on the Rue du Marais.

1857
2nd activity: horsecar bodywork
Alexandre D'Ieteren begins trading from 106 Rue Neuve, where he adds vehicle painting and garniture to his trade of coachbuilding and wheelwrighting.

1878
D'Ieteren Frères
The brothers Alfred and Emile D'Ieteren form a company under the collective name of "D'Ieteren Frères".

1897
3rd activity: vehicle bodywork
The D'Ieterens are among the first to produce bodywork for motorised vehicles in their new workshop on the Chaussée de Charleroi.

1906
Rue du Mail
To respond to the growing demand for cars, new workshops are built at 50 Rue du Mail, which becomes the company headquarters.

1919
PLC
Lucien D'Ieteren becomes managing director of "Anciens Etablissemens D'Ieteren Frères. Carrosserie de Grand Luxe" PLC.

1931
4th activity: automobile distribution
D'Ieteren becomes the distributor for US brands Studebaker, Pierce-Arrow, and Auburn.

1935
5th activity: automobile assembly
The company adds assembly plants for vehicle chassis and bodywork arriving as spare parts from Studebaker factories.

1948
Volkswagen
Pierre D'Ieteren signs a contract to import vehicles made by the Volkswagen group.

1948
Manufacturing Plant in Forest
Construction of a new manufacturing plant in Forest, Brussels.

1950
Porsche
D'Ieteren becomes sole importer of Porsche cars.

1954
Coccinelles
Assembly of the iconic VW Beetle begins at the Forest plant.

1956
6th activity: car rental
Launch of "Dit'Rent-a-Car", D'Ieteren's short-term vehicle rental service; the activity is licensed to Avis two years later.

1967
Inauguration rue du Mail
Official inauguration of new buildings on the Rue du Mail, designed by the architect René Stapels.

1974
Audi
D'Ieteren becomes importer of Audi vehicles.

1975
Roland D'Ieteren
Roland D'Ieteren succeeds his father and consolidates the company's international position.

1984
Seat
D'Ieteren becomes importer of SEAT vehicles.

1989
Avis Europe
D'Ieteren enlarges its global footprint by acquiring Avis Europe, a leader in short-term vehicle rental.

1992
Skoda
D'Ieteren becomes sole importer of Skoda vehicles.

1999
7th activity: Belron
Takeover of Belron, world leader in vehicle glass repair and replacement.

2000
Bentley
D'Ieteren becomes importer of Bentley cars.

2001
Lamborghini
D'Ieteren becomes importer of Lamborghini cars.

2006
Bugatti
D'Ieteren becomes importer of Bugatti cars.
2011
Sale of Avis
D'Ieteren withdraws from short-term vehicle rental by selling its 59.6% stake in Avis Europe to Avis Budget Group.

2016
8th activity: diversification
Acquisition of Moleskine, the world-renowned aspirational lifestyle brand.

2017
Nicolas D'Ieteren
Nicolas D'Ieteren succeeds his father as Chairman of the Board, while his cousin, Olivier Périer, becomes Deputy Chairman and Chair of the Strategic Committee.

2018
CD&R
D'Ieteren strengthens its investment capacity by selling a minority 40% stake in Belron to the international investment company.
